Give one away

A smile is the smallest thing that can change everything. It costs nothing, and you never run out.

So here's the only rule we have: give one away.

To the person walking past you. To the room you're about to walk into. To the cashier, the coach, the kid, the stranger having the worst day of their year. You won't always know who needed it. Give it anyway.

How it works

Every piece we make carries the arc — our smile. Wear it, and you've made a promise to the people around you: what you bring into the room will be felt, and you're choosing to bring the good one.

When someone smiles back, tell us. Tag @smilingispower or use #GiveOneAway. We feature real smiles from real people, not models.

Try this today

Smile first at twenty strangers. Count how many smile back. Then tell us the number.

You never know who needed it.